SaaS SEO

Automating Parts of My SEO Workflow With AI

Over the last year, I have been experimenting with different AI tools and automations for SEO work. I have used Claude, Perplexity, ChatGPT, Gemini, and Grok. I also tried a few local LLMs. Overall, I spent the most time using…

How I Make a Content Plan for a SaaS Website

The Standard Approach Here I’m talking about how to make a content plan for a SaaS website. Most of the time, what an SEO person usually does is go to the SaaS team, have a first meeting with the client,…

How I Analyzed Page-Level Lead Attribution for SaaS SEO

One of the most useful things I learned while working on SaaS SEO projects was that rankings and traffic only tell part of the story. A page can bring thousands of visitors every month and still have very little influence…

Using Sales Call Data for SaaS SEO

One thing I’ve noticed while working with different SaaS SEO projects is that most content strategies start almost the same way. You do keyword research around the core topic. Then competitor keyword research. Then classify keywords into: Then eventually build:…

Ranking a SaaS Homepage With Contextual Brand Links: An SEO Observation

While working on a competitive SaaS SEO campaign, I discovered something that changed how I think about homepage SEO. We were targeting a commercial keyword (let’s say: “workflow automation platform”). A competitor — let’s call them “FlowPro” — was ranking in the top…